Social Media started entering into the main stream public.

Suddenly, the internet was full of “gurus” and “experts”

In an effort to differentiate themselves people started claiming “I will not claim to be and expert or guru”

Suddenly, nearly every person in every niche online does “social media consulting”

Suddenly, just taking part means you know it.

What if people focused on a smaller niche? Social Media consulting for tech companies, universities, or the food industry? How will the market differentiate themselves next?

*This post was written in a effort to avoid studying for the two finals I have laying in front of me. Inspire me with your knowelde