Comments on: Growing You Career–Digital vs. Traditional http://cassieboorn.com/2009/12/growing-you-career-digital-vs-traditional/ Thu, 26 Jan 2012 02:09:49 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: Jessica Gottlieb http://cassieboorn.com/2009/12/growing-you-career-digital-vs-traditional/comment-page-1/#comment-1052 Jessica Gottlieb Sun, 13 Dec 2009 03:57:05 +0000 http://cassieboorn.com/?p=483#comment-1052 Whoever told you that is wonderful. Yes, you need traditional media. I don't even understand PR but I know that Ashton Kutcher has 4 million followers on twitter, and it's not because he's so awesome on twitter. MSM matters and someone was very kind to remind you of that. Whoever told you that is wonderful.

Yes, you need traditional media. I don’t even understand PR but I know that Ashton Kutcher has 4 million followers on twitter, and it’s not because he’s so awesome on twitter.

MSM matters and someone was very kind to remind you of that.

]]> By: Amy B. http://cassieboorn.com/2009/12/growing-you-career-digital-vs-traditional/comment-page-1/#comment-1050 Amy B. Wed, 09 Dec 2009 23:35:59 +0000 http://cassieboorn.com/?p=483#comment-1050 I agree with the previous commenters. In addition, well-developed experience in a variety of media will help prevent you from looking like one of those "digital and social media guru ninja" scammers. Additional education/experience in these fields will add levity to your resume. I agree with the previous commenters. In addition, well-developed experience in a variety of media will help prevent you from looking like one of those “digital and social media guru ninja” scammers. Additional education/experience in these fields will add levity to your resume.

]]> By: Meg Roberts http://cassieboorn.com/2009/12/growing-you-career-digital-vs-traditional/comment-page-1/#comment-1048 Meg Roberts Wed, 09 Dec 2009 16:52:19 +0000 http://cassieboorn.com/?p=483#comment-1048 I stumbled across your post on Twitter (of course!) and I found it interesting because I often find myself wondering the same thing. But, at the end of the day, experience in both traditional and digital careers is ideal. We're already starting to see numerous companies incorporate social media platforms into their traditional marketing campaigns, so having an understanding of both will only serve to enhance your experience as a professional. For a while, I was unsure how I could continue learning about traditional PR since my job is with a digital PR and marketing agency. Interestingly, I turned to blogs and Twitter to find case studies, conversations, and articles about offline campaigns. I try to stay aware of what's taking place in both sides, because eventually the two will be more integrated that what we're currently seeing. I stumbled across your post on Twitter (of course!) and I found it interesting because I often find myself wondering the same thing. But, at the end of the day, experience in both traditional and digital careers is ideal.

We’re already starting to see numerous companies incorporate social media platforms into their traditional marketing campaigns, so having an understanding of both will only serve to enhance your experience as a professional.

For a while, I was unsure how I could continue learning about traditional PR since my job is with a digital PR and marketing agency. Interestingly, I turned to blogs and Twitter to find case studies, conversations, and articles about offline campaigns. I try to stay aware of what’s taking place in both sides, because eventually the two will be more integrated that what we’re currently seeing.

]]> By: Sheema http://cassieboorn.com/2009/12/growing-you-career-digital-vs-traditional/comment-page-1/#comment-1047 Sheema Wed, 09 Dec 2009 15:09:00 +0000 http://cassieboorn.com/?p=483#comment-1047 I currently work in digital media, but I found internships with traditional media really helpful and beneficial. It's always good to have an understanding of how things work from the other side, and most campaigns use an integrated approach of both digital and traditional media. Just as people who work in traditional media should know what twitter/FB are all about and perhaps use them, the same goes for people who work in the digital space. At the end of the day, any experience will help rather than hinder. I currently work in digital media, but I found internships with traditional media really helpful and beneficial. It’s always good to have an understanding of how things work from the other side, and most campaigns use an integrated approach of both digital and traditional media. Just as people who work in traditional media should know what twitter/FB are all about and perhaps use them, the same goes for people who work in the digital space. At the end of the day, any experience will help rather than hinder.

]]> By: Erin http://cassieboorn.com/2009/12/growing-you-career-digital-vs-traditional/comment-page-1/#comment-1046 Erin Wed, 09 Dec 2009 15:06:33 +0000 http://cassieboorn.com/?p=483#comment-1046 In my opinion, it's important to have a deep understanding of all aspects of the industry, and within that, find your expertise. In my opinion, it’s important to have a deep understanding of all aspects of the industry, and within that, find your expertise.

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